We're No. 1!

CNN Names Sarasota Its 'Best Town to Visit' for 2026

We're kind of a big deal.

11:31am By Megan McDonald

Heat Wave

It's Hot and Getting Hotter. Here's How to Stay Safe This Summer.

A trauma nurse shares her top tips for staying safe outside.

06/29/2026 By Megan McDonald

King of the Sea

Want to See a Dolphin? Head to Holmes Beach.

The city ranks No. 6 in the U.S. for bottlenose dolphin sightings.

06/22/2026 By Megan McDonald

Pizza Pizza

Miami's Mister O1 Extraordinary Pizza Is Coming to Sarasota

The restaurant—whose Miami Beach location is Michelin recommended—will open Tuesday, June 23.

06/11/2026 By Megan McDonald

Sarasota History

Flashback: Friends at the Bradenton Beach Bathhouse, 1922

While bathing suit styles might have changed dramatically over the past century, our love of the beach hasn’t.

06/05/2026 By Megan McDonald

Eat This Now

Nine Sarasota Doughnuts to Eat Before You Die

From peanut butter cake to red velvet to pork-stuffed, these local doughnuts are guaranteed to satisfy your sweet tooth.

06/05/2026 By Megan McDonald and Lauren Jackson

Inside Florida Cancer Specialists & Research Institute

Florida Cancer Specialists & Research Institute Brings New Breakthroughs to Local Patients

Right now, there are 70 early-phase trials open at FCS’ Sarasota location targeting a variety of types of cancers.

06/01/2026 By Megan McDonald

In the Spotlight

Three Sarasota Restaurants Just Got Nods from the Michelin Guide

Lucky 8 received a Bib Gourmand award and Tralia and Focaccia Sandwich + Bakery are now "Michelin recommended."

05/29/2026 By Megan McDonald

Last Call

Update: One Brewery Closes While Another Pushes Through Foreclosure

It's been a tough few months for the local craft beer scene.

05/28/2026 By Megan McDonald

Politics

USF Sarasota-Manatee Will Be Transferred to New College

That's despite major public outcry from the public, business leaders and state and national legislators.

05/26/2026 By Megan McDonald and Susan Burns

Red Red Rose

Want a Rose Garden Like Mable Ringling's? We Asked The Ringling's Landscape Pros for Tips.

It's not the easiest plant to grow in Florida, but care and attention will result in fragrant flushes of flowers for years to come.

05/15/2026 By Megan McDonald

It's Baaaaaack!

Savor Sarasota Returns on June 1

This year marks Savor Sarasota's 21st anniversary, and 55 local restaurants have already signed up to participate, with more to come.

05/15/2026 By Megan McDonald

In Their Own Words

Dancer Siara Delmar Hernández on Performing at the Super Bowl with Bad Bunny

“Being able to represent my people and my community is a responsibility that I don’t take lightly."

05/05/2026 By Megan McDonald

Flashback

Photo: American Legion War Memorial Dedication Ceremony, 1941

Two local sailors who were home on leave hoisted a flag dedicated by Bertha Palmer, and Sarasota’s town band played “The Star Spangled Banner” while the crowd sang along.

05/05/2026 By Megan McDonald

Made in Sarasota

Sarasota-Based Intimate Apparel Brand Kilo Brava's Industry Roots Go Deep

Kilo Brava is sold direct to consumers, but owner Kristin Bear also has wholesale deals with national retailers like Nordstrom and Anthropologie.

05/04/2026 By Megan McDonald

Gift Guide

Eight Mother's Day Gifts Your Mom (or Mother Figure) Will Love

All with a Sarasota connection.

04/29/2026 By Megan McDonald

In Full Flower

Selby Gardens Botanist Discovers Three New Plant Species

“It’s not enough to say, ‘The forest is important,’ especially nowadays. You have to give reasons why, and biodiversity is a way to communicate to the broader community about why an area needs to be conserved."

04/08/2026 By Megan McDonald

Past Perfect

For Dimitri Syros, Helping Reopen Two Beloved Local Restaurants Is About More Than a Bottom Line

Syros’ family owned the original El Greco on Main Street in downtown Sarasota for almost 20 years. Now he and his family are bringing it back—along with the much-missed Hob Nob.

04/07/2026 By Megan McDonald

Trees, Please

City of Sarasota Will Give Away 200 Trees on April 18

The popular event returns as part of The Bay's Earth Day celebrations.

04/04/2026 By Megan McDonald

Flashback

Photo: Goliath Grouper, 1899

The fish—as photographed on April 15, 1899, in what was then known as Braidentown (now Bradenton)—measured 6 feet 4 inches and weighed 262 pounds.

04/01/2026 By Megan McDonald