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Sarasota Magazine

Fashion & Shopping

Beachy Keen

Driftheory Transforms Seashells and Driftwood into Jewelry and Ornaments

"People love Sarasota so much and want something to reflect that love," says owner Danielle Ferrantino.

11/29/2021 By Allison Forsyth

Retail Report

Are Sarasota Retailers Worried About Supply Chain Issues This Holiday Season?

Many say they're well-stocked—in large part because of advanced preparation.

11/22/2021 By Elizabeth Djinis

Gray Hair 101

Hair Care 101: How to Go Gray Gracefully

Coral Pleas, veteran stylist and owner of Cutting Loose salons, shares her top tips.

11/15/2021 By Heather Dunhill

Picture Perfect

Expert Advice for How to Hang Art

Zach Gilliland helps art lovers get the big picture on how to hang.

11/11/2021 By Kim Doleatto

Meme me

Five Last-Minute Pop Culture-Inspired Halloween Costumes That Are Easy to Pull Together

Halloween is just five days away—need an idea for a costume? We're here to help.

10/26/2021 By Dedriana Perry

Summerween

Skip the Pumpkin, and Make a Tropical Jack-o'-Lantern Instead

Wouldn’t you rather feast on watermelon and pineapple anyway?

10/21/2021 By Kim Doleatto

Cruel Summer

Put a Florida-Friendly Spin on Halloween With 'Summerween' Decor

Flamingos can definitely be ghoulish.

10/18/2021 By Kim Doleatto

Shop Talk

Rosemary Night Market Rebrands as RADD Night Market

The market will run Thursday, Oct. 21, 2021 and continue through April 21, 2022.

10/15/2021 By Staff

Love Your Hair

Seven Sarasota and Manatee Salons that Specialize in Black Hair

A journalist shares her thoughts on the power of Black hair and where to get it styled.

10/14/2021 By Jessika Ward

Falling for Facials

Celebrate the Arrival of Fall With a Pumpkin Enzyme Facial

Self-care has never smelled so autumnal.

10/11/2021 By Dedriana Perry

Popular Content

    The Locals' Guide to Sarasota

    IKEA Is Coming to Sarasota This Summer

    Where to Shop on St. Armands Circle and Longboat Key

    The Best of Sarasota 2025

    Model Brad Kroenig—Karl Lagerfeld's Former Muse—Settles Down in Lakewood Ranch

    Sarasota's Top Spas

Shop Talk

Two Local Fashion Experts Share The Pieces They're Loving for Fall 2021

Here's what they're excited to wear this season.

10/05/2021 By Dedriana Perry

Trend Report

Four Stylish Fanny Packs—Yes, Fanny Packs!—You'll Wear Forever

If you thought fanny packs had their moment in the ’90s, think again. They’re back and, dare we say, more stylish than ever, with chic options that can take you from the beach to happy hour.

10/04/2021 By Megan McDonald With Lauren Pritchard

Beauty Hero

With Her New Foundation, Sarasota Hairstylist Dede Caldwell Helps At-Risk Women Look and Feel Their Best

The Beauty Bridge Foundation was founded by Caldwell and her daughter during the pandemic to provide hair styling services to local women in need.

10/01/2021 By Allison Forsyth

Art Imitates Life

Longtime Local Artist Debbie Dannheisser Opens Downtown Sarasota Boutique

Debbie Dannheisser Threads features the artist's signature colorful designs on a range of athleisure.

09/30/2021 By Dedriana Perry

It's Electric!

Electric Bike Maker Opens New Store in Downtown Sarasota

Krooz's new shop carries the company's five high-end e-bike models.

09/29/2021 By Marc Griffin

Skincare and Science

We Tried It: Probiotic Skincare

LaFlore Probiotic Skincare is formulated and manufactured in Sarasota. Here’s what you need to know.

09/28/2021 By Heather Dunhill

Spend wisely

New Blog Series Offers Tips on 'Grocery Shopping for Your Health'

The Sarasota County office of the University of Florida's Institute of Food and Agricultural Sciences is taking you on a tour of your neighborhood supermarket.

09/15/2021 By Cooper Levey-Baker

Home Design

The 2021 Sarasota-Bradenton Fall Home Show Is Happening This Weekend

Rub shoulders with industry experts and get one step closer to creating your dream home.

09/08/2021 By Kim Doleatto

Color Theory

Trend Report: Home Exteriors Are Going Dark

Inky blacks for home exteriors is the latest trend. But in sunny Sarasota, do you dare?

08/27/2021 By Kim Doleatto

Jump in

Swimply App Lets You Rent a Pool for a Day

Hosts list their pools, and users rent them for an hourly rate.

08/11/2021 By Kim Doleatto

Latest Issue

May 2026

Only the Locals Know

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At Sarasota Magazine, we celebrate Sarasota’s vibrant culture, rich history, and bright future with award-winning, high-quality content that captures the spirit of our community.

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