Scott Gonnello, the owner of Gonnello SEO, will share info on how to improve search engine optimization and avoid common mistakes during a Manasota SCORE Success Strategy for Business Owners workshop to be held 11:30 a.m.-1 p.m. Thursday, Dec. 1. Gonnello is the author of Common SEO Mistakes and has worked with businesses from startups to global brands, including Victorinox Swiss Army. Gonnello’s presentation will take place at Jacaranda Library, 4143 Woodmere Park Blvd., Venice, and will be simulcast at Selby Library, 1331 First St., Sarasota. The event is free, but participants should register here.