Old Soul

Sarasota’s Historic Pearsall House Lists for Just Under $4 Million

In Avondale, the century-old Pearsall House blends historic detail, a sympathetic expansion and thoughtful updates that allow a 1920s home function in the present.

04/10/2026 By Kim Doleatto

Historic House, Held

Peek Inside a 1925 Mediterranean Revival Home in Sapphire Shores

Now on the market for $2.7 million, the historic Brody-Murrell House at 547 N. Shore Drive has been updated with care, not stripped of character.

03/30/2026 By Kim Doleatto

Mira Mar Recast

Plans for Luxury Condos Behind the Historic Mira Mar Plaza Move Ahead

After years of debate over demolition, preservation and height, the Palm Avenue project is now entering its sales phase with plans for two 18-story towers behind the restored historic structure. Prices will start in the high $3 millions.

03/24/2026 By Kim Doleatto

Grid Meets Gulf

House of Columns Comes to Market on Longboat Key for $22 Million

The Carl Abbott-designed home combines Sarasota School principles with a long-held bayside parcel rarely seen intact at this scale.

02/17/2026 By Kim Doleatto

Salt & Stone

For Sale: A $26 Million Palazzo on Point of Rocks

Let's look inside a Siesta Key Gulf-front estate designed for permanence, privacy and sunsets. Its listing price is testing the outer edge of Sarasota’s luxury market.

01/30/2026 By Kim Doleatto

Mamma Mia, Here We Go Again

Price Cuts Come for Everyone—Even the Most Glittery

Sarasota’s most theatrical estate—once listed at $28.35 million—has reemerged $2 million cheaper, right on cue with the region’s shifting real estate reality.

12/04/2025 By Kim Doleatto

Five Points Reset

Downtown Sarasota's Zenith Building to Be Replaced by Waldorf Astoria Residences

The project marks Waldorf Astoria’s first entry on Florida’s Gulf Coast.

11/19/2025 By Kim Doleatto

Going Up

Sarasota's Skyline Rose in Stucco and Barrel Tile

The results left Sarasota with a built environment that was theatrical and forever marked by the speculative optimism that evaporated when the boom went bust in 1926.

11/03/2025 By Kim Doleatto

The 1920s

The Land Boom Decade That Changed Sarasota Forever

Promises of paradise, get-rich-quick promotions, buying, developing and reselling are the threads that weave throughout the entirety of the Sunshine State’s history, including Sarasota’s.

11/03/2025 By Jeff LaHurd

Liquid Assets

Former FDIC Chairman Bill Isaac Lists His Sarasota Waterfront Estate for $26 Million

Isaac's remodeled Lido Shores home is a Gulf-front property that blends family history, financial legacy and Sarasota’s rarefied real estate market.

09/10/2025 By Kim Doleatto

Coastal Craftsmanship

Local Builders Sweep the 2025 Aurora Awards

From show-stopping kitchens to meticulously detailed custom homes, local builders prove the Suncoast’s style is award-winning.

08/11/2025 By Kim Doleatto

Dolce Dinaro

This Longboat Key Home Just Sold for $30.3 Million—Cash

The Venetian-style estate known as Serenissima was listed for $35 million in June and sold just 25 days later. It's the most ever paid for a home on Florida's west coast outside the Naples market.

08/01/2025 By Kim Doleatto

Mira Max

Sarasota City Commission OKs 18-Story Mira Mar Project

The unanimous vote allows for two 18-story residential condo towers and new retail, restaurant and office space to rise on Palm Avenue. The developer will also restore the historic Mira Mar Plaza.

07/08/2025 By Staff

Going Up

A Roundup of Every Single Downtown Sarasota Condo Project Right Now

Nine new projects could add another 717 condo units and 153 hotel rooms to the city.

07/03/2025 By Kim Doleatto

Mamma Mia!

Behold the Area's Most Expensive Listing Ever

Dubbed "La Serenissima"—Italian for "super serene"—this opulent Italianate home's $35 million price tag makes it Sarasota and Manatee county's priciest listing to date.

06/10/2025 By Kim Doleatto

Sky High

With Two Homes on the Market for Around $30 Million, Sarasota's Officially Part of Florida’s Ultra-Luxury Real Estate Club

These Siesta Key listings signal a new peak in our market.

02/21/2025 By Kim Doleatto

Home Is Where the Art Is

Home Tour: A Sarasota Home Rooted in Art and Nature

With an art studio that incorporates true northern light and a lush private garden, this Indian Beach-Sapphire shores home is a reflection of artist Melanie Whaley's creative vision. It's on the market for $3,195,000.

01/30/2025 By Kim Doleatto

Rooms with a View

65 New Luxury Units Are Going Up on Lido Key Beach

The newly built Rosewood Residences condo tower sits on the former site of Coquina on The Beach and Gulf Beach Resort Motel. Prices start at $6.8 million.

01/15/2025 By Kim Doleatto

Year in Review

The Most Expensive Residential Sales of 2024

Despite back-to-back hurricanes and an overall cooldown, people’s pads actually got pricier in 2024.

12/30/2024 By Kim Doleatto