Heather McLain has joined local ad agency AtLarge as director of communications. In her new role, McLain is responsible for leading and growing the agency’s communications department, as well as overseeing communications across an array of brands, including strategic planning, media relations, key messaging development, issues/reputation management and crisis communications. A graduate of the University of South Florida, McLain has 16 years of agency experience in the marketing and communications industry. Prior to joining AtLarge, McLain served as vice president and director of public relations for On Ideas. She is on the board of the Central West Coast Chapter of the Florida Public Relations Association and serves as the vice president of communications.