Rumble, a video platform that's popular with conservative viewers, investors and politicians—including Gov. Ron DeSantis, Peter Thiel and J.D. Vance—has signed a lease for property on Longboat Key that will act as its new U.S. headquarters. The company says it plans to fill 20-25 new positions in Florida "immediately," according to a press release.

The Economic Development Corporation of Sarasota County and Enterprise Florida both played roles in bringing the company to Sarasota; the Sarasota County Commission also voted to award Rumble an $825,000 Economic Development Incentive Grant. According to the release, Rumble ultimately chose Sarasota County because of the area's friendly business climate; proximity to Tampa; and the potential for further development.