Shop for a cause

Fashion Show Will Raise Money for Nonprofit That Helps Moms in Need

A group of local businesses is coming together to benefit Mothers Helping Mothers.

06/03/2021 By Emma Lichtenstein

Philanthropy

'Fashion Funds the Cure' Returns to Sarasota

The benefit raises funds for local pediatric cancer patients.

02/25/2021 By Staff

Special delivery

Bradenton Styling Service Delivers Trendy Clothing to Women Around the Country

Jackie is a boutique clothing subscription service that prides itself on making women feel like a million bucks.

09/03/2020 By Allison Forsyth

Behind the Scenes

Behind the Scenes of Our Salvador Dalí-Inspired Fashion Shoot

Our February 2020 fashion feature was inspired by Salvador Dalí's nature and butterfly paintings.

02/05/2020 By Staff

Avant Garden

Salvador Dalí-Inspired Style Blooms at Selby Gardens

The "Salvador Dalí: Gardens of the Mind" exhibit inspired us to use the surrealist artist’s nature and butterfly paintings in fashion-forward style.

02/03/2020 Photography by Mark Farmwald

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What's in Her Bag: Pure Barre Owner Lindsay Peirce

Peirce owns two Pure Barre studios and co-owns the swim brand Kay & Elle. She gave us a peek inside her bag so we could see what this girl boss can't live without.

08/16/2019 By Hanna Powers

Sneakers for the stars

Welcome to the World of Luxury Sneakers and Street Style

Street style pioneer Andre Ljustina fills us in on the "shoe game."

07/22/2019 By Hanna Powers

Dream on

Dream Weaver Collection Celebrates 30 Years on St. Armands Circle This September

Store owner Joan Morgan shares the secrets of her success.

07/19/2019 By Hanna Powers

Sea You Soon

Mix-and-Match Bikini Store Is Coming to The Mall at University Town Center

The local brand Blend Bikinis offers tops and bottoms for all tastes.

07/12/2019 By Hanna Powers

Technology

Three Social Media Hotshots Find Their Niche—and Their Audiences

How did fashion star Blair Eadie, comic Tiffany Jenkins and guitar man Sean Daniel become such social media powers?

01/10/2019 By Staff

Neon

15 Neon Pieces to Try Right Now

01/01/2019 By Heather Saba

Fashion

Winter Fashion 2018: City Chic

Trendsetting fashion on the Art Ovation Hotel rooftop.

11/29/2018 Photography by Mark Farmwald Styled by Lesley Webber

Business of Fashion

Fashion Mega-Influencer Blair Eadie Has Made Sarasota Her Second Home

Eadie, who has more than 1.4 million followers on Instagram, just launched her second collection with Nordstrom.

11/08/2018 By Megan McDonald

Retail

New Women's Clothing Store Opening on Main Street

Sara Campbell is opening a new store at 1508 Main St., Sarasota.

10/02/2018 By Staff

Star Power

Crazy Rich Asians Star Victoria Loke Talks Fashion, Beauty and More

The Singaporean actress talks street style, how to get dressed for a big night out, and her 12-step skincare routine.

09/07/2018 By Heather Dunhill

Ageless Beauty

'It Felt Liberating': Model Roxanne Gould Defies the Fashion Industry's Expectations About Aging

One of the first successful gray-haired models, Gould has worked with Iman, Cheryl Tiegs and Jerry Hall and appeared on the covers of a variety of international Vogue magazines.

08/29/2018 By Megan McDonald